This might include the executive or leader involved, a spokesperson, others involved in communication at your organization and staff with roles that involve the public.
There is no need for an introduction or other text. The final bullet points of the talking points paper should focus on the essential message you want your speaker to leave.
Your first bullet point should simply state the facts of the situation. Tips Be honest and clear. Talking points papers are used both to reach out to the public to provide information and to respond to public inquiries during crises.
Remember, the wording you choose for each of these points will be re-used by those delivering the news. Media and the public will want information on the details. Fewer points is better. Your talking points paper will consist of a series of bullet points, each with one or more sentences following it.
Used extensively in public relations and communications, talking points papers help those with a responsibility for speaking to the public provide clear, accurate and consistent information. The next few bullets should provide more detailed information on the process or activity.
For instance, if you need to create talking points regarding a budget problem, speaking directly with a senior executive with oversight of the budget.
Keep your points short.
Warning Never put information in the talking points you do not want to be made public. Writing a Talking Points Paper Before starting work on your talking points paper, you will need to be sure you have accurate information.
Speakers can remember only a few points at a time. Incorporate any feedback and develop a distribution list that includes those who will likely be asked to speak or to share information with the public.
Will there be severance pay or retraining? Put yourself in the shoes of a person with no knowledge about your business or organization, its history or recent activities. If your talking points paper is responding to a negative event, share positive information, but do not attempt to understate the negatives.
Ask your source detailed questions and request that she try not to "spin" or sugercoat the details.
By "speaking with one voice" using a shared talking points paper, an organization can increase the effectiveness of its communication program.
This could be a key fact, a plan or a vision.
Seek out those who are most closely involved. Make sure to take detailed notes.Feb 16, · Organize your talking points in a bulleted list, with your main message or mission stated at the top of the list and your main talking points placed below, with the strongest point listed first.
You should also include one to two supporting arguments within your main talking points%(41). Write points in a brief, telegraphic style. 7. Formal point papers normally contain the five unnumbered headings you see underlined. 8. Point papers are written briefs prepared to jog the memory of managers during oral presentations; they are based on the assumption the intended user has knowledge of the subject.
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The point paper presents key points, events, positions, or questions in a brief and orderly fashion. 2. Normally, the paper does not exceed one page. Write the paper in a brief, "telegraphic" style that can stand-alone; however, you can attach graphs, schedules, and background data, if required.
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NATURAL WRITING Speak on Paper Use Personal Pronouns Talk to One Reader When. Writing a Talking Points Paper.
Before starting work on your talking points paper, you will need to be sure you have accurate information. Seek out those who are most closely involved.
For instance, if you need to create talking points regarding a budget problem, speaking directly with a senior executive with oversight of the budget.Download